Main ongoing actions related to Scope 3
Scope 3 accounts for a significant proportion of the Group’s emissions. The decarbonisation levers extend across the entire value chain, requiring close collaboration with partners and suppliers.
With regard to product packaging:
- continuing to reduce the weight of packaging;
- increasing the proportion and availability of reusable and refillable formats;
- increasing the proportion of recycled materials in packaging;
- promoting low-carbon decor techniques and processes;
- encouraging and helping packaging suppliers to reduce the emissions related to their activities and enhance the transparency and monitoring of their emissions.
With regard to product formulas:
- promoting the use of plant-based ingredients as an alternative to petrochemicals;
- replace carbon-intensive ingredients;
- continuing to combat deforestation and promote sustainable and regenerative agricultural practices;
- encouraging and helping ingredient suppliers to reduce the emissions related to their activities and enhance the transparency and monitoring of their emissions.
With regard to digital marketing:
- reducing the impact of producing digital advertising content;
- increasing the reuse rate of digital advertising content;
- optimising digital advertising content formats to reduce the impact of their distribution;
- encouraging and helping agencies and media service providers to reduce the emissions related to their activities, and increase the transparency and monitoring of their emissions.
With regard to point-of-sale (POS) promotions:
- encouraging the adoption of environmental design practices and tools for POS advertising;
- promoting lighter-weight POS advertising, using monomaterials and a higher proportion of recycled materials, and limiting the amount of waste generated;
- continuing to reduce power consumed by permanent POS displays;
- encouraging and helping POS suppliers to reduce the emissions related to their activities.
With regard to logistics:
- reducing the proportion of air freight by substituting it with sea and rail freight;
- using multimodal transport;
- optimising fill rates;
- using lower-emitting engines and fuels;
- encouraging and helping logistics suppliers to reduce the emissions related to their activities.
With regard to business travel:
reducing the impact of business travel through a dedicated travel policy.
In the other levers category:
encouraging and helping service providers to reduce the emissions related to their activities.
SCOPE 3 DECARBONISATION LEVERS (1)